Are you searching for social media marketing tools in 2024? Are you a beginner in social media marketing? Do you know the best social media marketing tools? Here, you can find trending and the best social media marketing tools.
What is social media marketing?
Social media marketing is also known as e-marketing. It is a platform where users interact with each other and share information, such as to increase brand visibility, increase sales, and increase website traffic. Social media marketing is useful for companies to engage with their users.
Why are social media marketing tools important?
Here are the reasons why social media marketing tools are important:
- Targeting and Personalization
- It increases efficiency
- Analytics and Insights
- Content Management
- Competitive analysis
What are the key steps for a business or brand to use social media marketing tools effectively?
- Set clear objective
- Choose the right tool
- Audience Research
- Content strategy
- Engagement and Community Management
- Analytics and Measurement
- Optimization of Campaigns
- Monitor Competitors
- Stay updated
10 Trending and Best Social media marketing tools
1. CANVA
Canva, one of the most popular tools for making social media graphics, allows users to easily generate high-quality images. We can use Canva for free, but it has a premium version, which is very useful for marketers. Its premium version starts at INR 500 per month.
2. Sprout Social
Sprout Social is a very popular and paid social media management and analytics software. Social Sprout helps us manage all the social media accounts in one place. We can track all our social media accounts and measure their performance. It has a 30-day free trial for everyone. Its premium version starts at $299.
Features :
- Smart Inbox
- Advanced Reporting
- Team collaboration
3. HubSpot
Hubspot is a free and popular social media marketing software. It offers powerful social media management tools, and HubSpot brings together all your social accounts and content to simplify your social media efforts. The best features of HubSpot are that we can set up keywords to track trends and post content directly from the HubSpot account to our social media accounts.
4. Hootsuite
Hootsuite is a paid social media marketing tool. It allows users to schedule and manage social media content across various social media networks. Hootsuite brings together all your social accounts in one place. Hootsuite is a very complex tool as compared to other tools.
Features :
- One dashboard for all accounts
- OwlyWriter AI
- App integrations
5. SocialPilot
SocialPilot is one of the best social media management tools for professionals. It is a very cost-effective tool. Its premium version starts at $25.5. Social Pilot brings together all your social accounts in one place.
Features :
- AI Assistant
- Content Library
- Bulk Scheduling
- Browser Extension and Mobile App
Overall, Social Pilot aims to simplify social media management for organizations, marketers, and agencies by scheduling, analytics, and team collaboration features into a single platform.
6. Agorapulse
Agorapulse is one of the most powerful social media management tools for small businesses. Agorapulse is specifically liked for its user-friendly interface. The web version of Agorapulse is more effective than its mobile app. Agorapulse can be very effective for running all the social media accounts in one place. Agorapulse offers one free plan and four paid plans starting at $49.
Features :
- Helpful in content creation
- Real-time monitoring
- AI writing
- Insight performance analysis
7. Buffer
Buffer is one of the most popular social media management tools known for its friendly user interface. Buffer is very useful for individual marketers, small businesses, and growing start-ups. Buffer can be very effective for running all the social media accounts in one place. Buffer provides a free plan with limited features but it also provides premium plans starting at $6 for 1 month.
Features :
- Post Planning and Automation
- Analytics
- Landing Page-Maker
- Manage audience interaction
- AI writing
8. eClincher
eClincher is one of the most powerful social media management tools that helps to manage all the social media accounts such as Facebook, Instagram, X, and many more accounts in one place. eClincher is best for small teams, small businesses, and enterprises. The basic plan starts at $65/month. It is not recommended for small-medium businesses with limited budgets.
Features :
- Social Media Scheduling
- Social Inbox
- Social Media Analytics
- AI writing
9. Sendible
Sendible is one of the most popular social media management tools that helps manage all social media accounts in one place. Sendible provides a 14-day free trial period and the premium plan starts at $29. Sendible is an ideal tool for mid-sized businesses, mid-sized agencies, and enterprise brands. The mobile version of Sendible does not support all the advanced features that the web version does.
Features :
- Publishing
- Collaboration
- Analytics
- White Label
10. CoSchedule
CoSchedule is one of the most efficient social media calendar tools. CoSchedule supports all the social media platforms and we can link CoSchedule to both Hubspot and WordPress accounts. CoSchedule offers both a free plan and a paid plan starting at $29/month. CoSchedule is best for individuals and agencies.
Features :
- Scheduling Calendar
- Bulk Scheduling
- AI Assistance
- Analytics and Reporting
- Requeue
Here, we discuss the 10 best social media marketing tools. If you are a beginner, then these social media marketing tools are very useful for your business and information. Hopefully, you can learn about social media marketing tools in this post. If you have any problem with social media marketing tools or need any help, you can contact us 24/7 for customer support
